Digital Law Marketing

Here is how we made a difference.

A few details

Project Description

Digital Law Marketing, a newly formed venture comprised of some of the top marketers in the legal vertical, needed to craft a brand image showcasing their years of marketing experience geared toward the legal profession. We did that with a new responsive, mobile-ready website.

How we solved it

Our Approach

Our approach was to position them as the leader in marketing law firms throughout the United States. We needed to design a website that demonstrated to potential clients (in this case lawyers) that Digital Law Marketing had the expertise in web design, development, and search engine marketing. The design needed to be crisp and clear and professional, as well as rank high in the search engines. As they say, the proof is in the pudding.

Research

After several meetings, we found Digital Law Marketing, Inc. focused entirely on the legal vertical, and their strength lies in search engine marketing and getting their clients’ websites to rank at the top of the search engines.

Development

We delivered low-fidelity, high-fidelity mockups. The project encompassed a lot of different technologies including: HTML5, CSS3, JQuery, JAVASCRIPT, Modernizer, MySQL Database, WordPress CMS, Gravity-Forms, and Live Chat.

Planing

We strategically developed a brand identity that would resonate with lawyers using a website that visually proved Digital Law Marketing was on top of their game when it came to today’s technology and digital marketing for the legal vertical.

Launch

We developed a fully responsive website that would work on all mobile devices and platforms. We launched the project on time and positioned Digital Law Marketing as the leader in the legal vertical.

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